Ditch the 'pitch' - and speak from the heart.

Hi, I'm Pete Mosley. I'm a coach, speaker and author of The Art of Shouting Quietly – a guide to self-promotion for introverts and other quiet souls. In this article, I explore why it's important to march to the beat of your own drum. It's your difference that counts in this world, not your sameness!

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Be yourself in life - not what others think or say you should be.

If you want to create a presentation or pitch (or video, or podcast) that really connects with others, it's important that it comes straight from the heart and reflects the real you - warts and all - not some idealised version of yourself that's been created because that's what you think others want to see or hear.

What matters most is to be yourself, not what other people think or say you should be. Don’t be pushed into reacting quickly to important challenges or questions – the world is already full of opinion pieces, snap judgement and sound bites. It sadly lacks mindfulness, proper reflection and thoughtful, empathic dialogue.

There’s a huge industrial complex out there that’s designed to make you feel inadequate – physically, emotionally and intellectually. That industry then relies on the insecurities it generates to sell you everything from get rich quick manuals to cosmetic surgery.

So, how do you counter that? 

It’s important to work from a baseline of strong personal values – and values that are your own – neither pushed upon you by others or acquired by osmosis through the ‘me too’ collective unconscious of social media overwhelm. We get infected by ideas and carried along without time to reflect and make clear decisions about who we really are and what we really want in our lives.

In truth, we are pretty much OK as we are, most of us. Don’t let these incoming negative messages scupper your sense of self-belief and pull you down.

Why does this matter?

Without clear insight as to what’s really at the core of you – your real self – life becomes a struggle – your goals and values in conflict with each other. If you are conflicted, it's hard to project a version of yourself to others that they can trust and empathise with.

In truth, it's easier to empathise with someone who presents with humanity - who isn't scared to reveal or share their vulnerabilities. I’d rather listen to a nervous speaker, speaking from the heart than to a slick and shallow presenter for whom a perfect pitch matters more than the deeper connections that honesty, emotion and empathy trigger.

That's what builds empathy and trust in the listener's mind, right from the start, and it's what will win you the quality of relationship you need to build the partnership, move the project along or make the sale.


If you have found this article helpful, and would like to explore the issues raised in more depth. please don't hesitate to get in touch. We can arrange an exploratory call at your convenience.

Pete Mosley PCC

Coach/Speaker/Writer, The Art of Work

I work with quiet, thoughtful and purpose-driven individuals to help build confidence in both life and work, for example by supporting them to find a voice, speak up, pitch or talk in public without feeling intimidated by louder voices. As a reflective person myself, I'm drawn towards working with others who find the cut and thrust of everyday life to be a challenge. I also help business owners work out how to promote themselves and build an audience for their work. I'm a graduate of the acclaimed Barefoot Postgraduate Certificate in Business & Personal Coaching, and I now teach for Barefoot. My book - The Art of Shouting Quietly - a guide to self-promotion for introverts and other quiet souls – has sold in 25 countries around the world. I'm very experienced - I have 15 years of track record as a mentor in the Creative Industries prior to training as a coach in 2008. Please don't hesitate to get in touch - I'm always happy to talk with you about coaching/mentoring on the phone - with no obligation.